GLASSWARE SHOWROOM

Acristaladores del Mediterraneo is a young Valencian company that asked Vitale to create a new showroom that would encourage customer's inquisitive nature and create a new purchase experience. Vitale fulfilled this brief, designing an interactive space that challenges the traditional concepts where the over-exposure of the product does not allow its individual properties and potential uses to be appreciated. In the new showroom, customers are able to interact with the product and be more aware of its qualities.

PHARMACY

The opportunity to completely refurbish the Pelayo pharmacy arose as a result of the remodeling and restoration of the building where it is located. The Pelayo pharmacy is situated in the historic centre of the city of Valencia, and to reflect this, our design for the new Pharmacy is based on the use of traditional materials, and takes advantage of the original features of the building. The furniture and furnishings are made from natural materials; beach slatted wood, marble and parcial encaustic cement tiles flooring, combined with space decorated with pure geometric shapes, going without unnecessary frills to allow optimum use of space and functionality.

JEWELERS SHOP

The archways preserved from the original building evoke the nature of Javier Martinavarro's artisanal jewelry. The bare brick walls combine perfectly with the clean cut of the plain white furniture, juxtaposing the traditional with the modern. The simple but effective design of the display cabinets draws attention to the jewellery and allows it to be the star of the show.

eco-note: The use of LED lighting technology reduces the carbon footprint of the display cabinet lighting, as it not only consumes less energy and radiates less heat, but also lasts much longer than conventional light bulbs. The result is an excellent color reproduction.

SHOPPING CENTRE

Vitale's work on the building's facade is a humanized and sophisticated take on the usual bland department store-front design. The organic lattice effect used in the exterior, is also used in the theme of the interior design, creating a unique shopping experience. The shopper will be positively influenced and stimulated by the personality of the environment. The design of the facilities seeks to take maximum advantage of natural light.

BATH AND TILE SHOWROOM

Balance and pure architectural lines inspire Vitale's design for this modern bath and tile showroom. The different spaces are divided by white vertical columns, which allow light and vision to pass through to appreciate them to appreciate the showroom as a whole and at the same time provide an intimate space, to reflect, and where positive feelings for the products on display are awakened.

GLOBAL PROJECT FOR A DECORATION MATERIALS COMPANY

The start point for this project was to reposition the company to reach a new target market, specializing in exclusive and top or the range materials. Vitale designed a new corporate image, branding and materials to accompany and accentuate this change in direction, as well as the exterior and interior design of the shop.

eco-note Recycled materials and non-toxic, non inflammable paints were used in this project.

BATH SHOWROOM

Bau Concept needed to adapt their showroom to optimize the use of the space and increase their display capacity. Vitale undertook a study of the customer routes through the store, identifying hot-spots and applied merchandising techniques in order to enhance the showroom's commercial potential.

eco-note: Automatic lights than dim and turn off in the less used areas were installed.

TILE SHOWROOM

The undertaking of this Project was to create a new corporate identity and shop-model. The design of the space and installations of the Valencian ceramics company is based on the new visual identity, in order to increase the effectiveness of the transmission, perception and awareness of the new brand.

BARBER SHOP

Rubén Morán is a barber shop and male grooming salon targeted at a young, dynamic and cosmopolitan customer. The design of the salon uses cutting edge style and design in tune with the tastes of this modern clientele. Arcades, mirrors, cables and rugs covering the walls and furniture create a sophisticated visual effect that defines the personality of this barber shop.

eco-note: Recycled materials and non-toxic, non inflammable paints were used in this project.

STAND FOR A BATHROOM FURNITURE MANUFACTURER

This project creates a neutral space that allows the visitor to experience the brand with the five senses. This was the brief presented to Vitale's to design a corporate stand required. Hear, see, touch, and smell and taste the brand through a carefully designed stand in which the brand is the focal point and the visitor is surrounded by its different aspects.

responsibility: An accessible entrance and accessible route into and through the stand.