Vital philosophy

“ “IN SEARCH OF THE AUTHENTIC AND VITAL”
adj. vital: basic, essential, transcendental, indispensable, valuable, significant, fundamental, indispensable.

We are artisans of each project; discoverers and researchers. We are passionate about seeking simplicity, authenticity, and origins. We are dedicated to vitalizing businesses: we bring to light what is significant, valuable and essential with the aim of strengthening, transforming and promoting successful businesses. We also vitalize homes that tell the story of those who inhabit them.
We create interior design and branding projects derived from a meticulous corporate study. With design we communicate the identity of our clients, their personality, their values and their competitive advantage: what really differentiates them from their competition. We understand design as an essential and essential strategy to create unique brands, businesses and experiences.

Profile

Vitale is directed by Santiago Martín, Carlos Folch and Lucía Chover. Since 2006 we have developed, perfected and successfully put into practice a global methodology that integrates all areas related to Corporate Design, Interior Design and Communication.
We are passionate about actively collaborating in our community to add value and spread the Culture of Design as a fundamental tool for the development of our environment. This motivation has led us to develop extensive teaching work at the Jaume I University and give workshops and conferences in different Design Schools. We are proud to be founding members of La Exprimidora: Association of Designers and Creatives of Castellón . Being part of this community of creatives has become something vital that enriches us enormously.

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Vital space

We project our headquarters in a place that dialogues with the past in search of simplicity, authenticity and origins. The studio is located in the historic center of Castellón, in a historic building from 1947 built by the versatile Bernat Artola, poet and passionate about the arts, who had his studio in this building. We rescue the essence of the original space to give it a new look: functional, open and bright.

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Know us

Santiago Martín Martín (Jerez de la Frontera)

Lover of good design, honest architecture and Modernism. Photography allows him to look unhurriedly. He has been a motorcyclism lover since he was to the Jerez circuit as a child. On two wheels on a Vespa and pedaling many kilometers through mountain tracks and cycling routes. Unconditional of Pixar stories and music at all hours. The best trip is always on the road with the most curves. On vacation, he gets lost along the Atlantic coast of Cadiz, dives among cuttlefish and recharges batteries with fried fish and the east wind.

Carlos Folch Clausell (Castellón de la Plana)

Collector of small objects that connect past and present, that tell you where you come from. Lover of the traditional. Fan of chunky lead pencils and cool notebooks that you fill with sketches. Southeast Asia, its culture, architecture and crafts are a recurring source of inspiration. From the sport he learned the importance of teaming up and, although he was able to become a professional handball player he became a designer. A great trip is always with the family with his 3 little ones and with the his camperized van.

Lucía Chover Sellés (Valencia)

Writing connects her hobby with her work, telling stories that generate the particular universe of each brand. An inspiring moment is the blank page. As a reader she prefers novels of more than 500 pages, books on creativity and personal development. She is a huge fan of porcelain, handmade teapots, and cups. Her best trip is the one that begins or ends on a beach, the Portuguese are her favorites. She often collects precious stones that connect landscapes and moments. She prefers music that she can accompany you on a loop for hours and disconnects taking care of her plants or cooking a new recipe. She likes yoga and Pilates to keep her balance.

Awards

PROYECTO: VIVIENDA PRIVADA. FINALISTA, “LIFE IS FOR LIVING” AWARDS, LIVING CERAMICS, 2018.

“ACCESIT, PREMIO DISEÑO DE INTERIORES AL MEJOR STAND, CEVISAMA 2017”. STAND SANYCCES.

“GROWING” FINALISTA DEL MERCADO DE IDEAS 2013, ORGANIZADO POR EL BCD (BARCELONA CENTRO DE DISEÑO). EXPOSICIÓN “DE LA IDEA AL NEGOCIO” Arts Santa Mónica.

“TWO BE” PRIMER PREMIO DEL CONCURSO INTERNACIONAL DE DISEÑO INDUSTRIAL DEL MUEBLE CETEM, 2013

“LA MENSAJERA” GANADORA DEL “FRIENDLY THINGS” AWARD. VENICE DESIGN WEEK 2013.

“GROWING ®” 1ER PREMIO CONCURSO INTERNACIONAL BĀNEO, 2006

“E-CART ®” 1ER PREMIO CONCURSO INCREA, INNOVACIÓN Y CREATIVIDAD 2010

“CLIP” PROYECTO FINALISTA EN EL CONCURSO INTERNACIONAL DE DISEÑO JAMES DYSON AWARD 2012